DFY AUTOMATION

Done-For-You Automation for UK SMEs

We build, deploy and maintain the automations and integrations that connect your tools — so your team stops doing manual work and starts doing the work you actually hired them for.

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Every UK SME we talk to is leaking time to the same thing: humans re-keying data between tools that do not talk to each other. Orders copied from the website to the accounts package. Leads typed from the form into the CRM. Inventory reconciled by hand at 9 PM on a Sunday. A founder exporting CSVs every Monday morning and wondering why they are still working at 10 PM.

Done-for-you automation fixes that. We map the workflows, build the integrations (native where reliable, custom where not), deploy them on infrastructure you own, and maintain them so they keep running when the SaaS APIs change — which they always do.

What's included in a DFY automation engagement

The shape of a typical engagement. Every project is scoped individually — this is what we reach for by default.

Workflow audit

We watch you (or someone on the team) run the actual daily workflow and flag every manual step. Nothing gets automated until it is mapped.

Build on the right tool

n8n, Make, Zapier, or custom serverless — we pick based on volume, cost, and reliability. Not based on what is cool.

Custom integrations where off-the-shelf fails

When Zapier's "Shopify to Xero" connector corrupts VAT, we build a proper integration that does not.

Error handling & alerts

Every automation has retry logic, dead-letter queues and human alerting so silent failures do not cost you money.

Documentation & dashboards

One-page diagram of every automation, a dashboard showing runs/errors, and a written runbook for the team.

Ongoing maintenance option

APIs change. Integrations break. Optional monthly maintenance so somebody is on the hook to fix it fast.

Who this is for

  • Founders watching their team re-key the same data between 3 or 4 tools every day.
  • Businesses where "integration" currently means a CSV export, a VLOOKUP, and a prayer.
  • Teams using Zapier for everything but paying more in monthly task fees than a proper build would cost outright.
  • Operations managers who want automations they can actually trust, with alerts when something breaks.

How we build it

STEP 01

Workflow discovery

Screen share with whoever runs the process. We watch, take notes, and write it up. Output: a list of automations ranked by hours saved per week.

STEP 02

Scope & quote

Written scope with each automation broken out — you can pick all of them or just the highest-impact ones. Tailored quote per workflow.

STEP 03

Build & test

We build in a sandbox, run the automation on real historical data, and show you the before/after before it touches production.

STEP 04

Deploy & document

Automations go live, documentation lands in your team drive, and alerts are wired into email or Slack so failures are visible.

INDICATIVE PRICING ALL PRICES EXCLUDE VAT · UK SMES

Typical engagement ranges

Honest ranges, not a rate card. Every SoftwareYeah quote is tailored in writing after a free discovery call — these are the bands most projects land in.

Automation Starter (1 workflow)
From £900 + VAT

A single high-impact workflow — e.g. Shopify orders to Xero with correct VAT, or web form to CRM with scoring and alerting. Entry point for testing the approach.

3–5 Workflow Bundle
£3,500 – £8,500 + VAT

Map the operations, build the full set together, wire up alerting and dashboards. The usual first engagement once a team is serious about automation.

Monthly Maintenance
£250 – £450 / month + VAT

Optional. APIs change, integrations break — we watch, alert and fix within the same working day. No lock-in contract.

Automation quotes are priced per workflow, not per hour. A "Shopify order to Xero invoice" automation is a very different job to a "lead from web form through CRM scoring to sales rep assignment" one. We scope and price each workflow individually so you can start with the highest-impact ones. See our DFY automation examples.

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Frequently asked questions

Why pay a developer when Zapier exists? +
Zapier is great until it is not. Three common failure modes: tasks fees explode past a few thousand runs per month, a connector silently corrupts your data (common with Xero and VAT), or you need logic a no-code tool cannot express. A proper build pays for itself in 6 to 18 months on anything high-volume.
What automations give UK SMEs the biggest return? +
The usual winners: web form → CRM → email follow-up, e-commerce orders → accounting with correct VAT, stock sync across sales channels, invoice chasing, onboarding new clients, and lead scoring and routing. See our full list of examples linked from this page.
Do you build on n8n, Make or Zapier? +
All three, depending on the job. n8n when you want to self-host and avoid task fees. Make when the logic is complex but you want a visual builder. Zapier when the integrations already exist reliably and volume is low. Custom code when none of those fit.
What happens when an integration breaks because an API changed? +
With our optional maintenance contract, we get the alert before you do and fix it — usually within the same working day. Without maintenance, we fix it on a time-and-materials basis at a rate agreed upfront.
Can you take over automations a previous developer built? +
Yes. We audit them, document what they actually do (often different from what the team thinks), and then maintain or rebuild as needed. Expect some surprises — undocumented automations usually have at least one ticking bomb.

Related services

Ready to talk about your project?

Free discovery call. Written scope and tailored quote within two working days. No lock-in contracts, ever.

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hello@softwareyeah.com  ·  Based in London N13, UK